What We Build
Marketing Tool Kit builds Excel-based marketing management workbooks for small service businesses. Each workbook is built around one job: giving an owner or manager a clear, organized place to log advertising costs, record incoming leads, and track which leads turn into paying customers.
We started with the industries where marketing spend is easy to lose track of and hard to tie back to results — HVAC, plumbing, locksmith, and law firm businesses — and built a workbook specific to how each one actually generates and pays for leads.
Why Excel
Most small businesses already have Excel, and most owners or office staff already know how to use it. Rather than ask you to learn a new platform or pay a recurring software fee, we built a structured workbook that works inside a tool you already have. You buy it once, download it, and it’s yours.
Who It’s For
Marketing Tool Kit is built for owners and managers who run their own marketing, or work closely with whoever does, and want a straight answer to a simple question: which marketing is actually bringing in customers. It’s also used by marketing agencies and consultants who manage that question on behalf of their clients — see Agency & Consultant Licensing for multi-client use.
How We Work
We sell a focused product, not a suite. Checkout and file delivery are handled by Payhip, so purchases are secure and downloads are instant. We don’t store payment information, and we don’t sell or share customer data.
Questions about a workbook, an order, or licensing? Contact us — we read every message ourselves.